Imaginary-brand concept
Same team. Different Animal. A rugby clash transforms into an animalistic sports-nutrition campaign.
Independent creative production / London
Films for brands.
Worlds for artists.
AI filmmaking, live action and original storytelling. Human ideas. Unexpected transmissions.
PTV / SIGNAL INCOMING
RAGE BAIT / CONCEPTPICTURE ONLY
WE HIJACK THE AIRWAVESAI / FILM / SOUND
01 / The film programme
Select your frequency.
Start with our selected films, or tune into client work, original worlds and independent concepts.
Selected films / 4 transmissions
Pirate Originals / LIFE OF THE PARTY
A five-member music group with a world beyond a single release. Hendrikz and Kobain are the first two personas introduced through their established masks.
Explore LOTP ↗Featured transmission / Rage Bait
Same team.
Different Animal
Team identity. Primal instinct. A rugby campaign that takes the beast within onto the pitch.
An independent Pirate TV concept for an imaginary sports-nutrition brand.
Music created by Shiloh McLean using Suno Pro.
One idea / Different screens
Built to travel.
Explore Rage Bait as a full film, a portrait study and a short hook. The two silent studies were edited for this website demonstration.
Full concept film / 01:36 / Original sound
Each format needs its own composition and edit. Campaign versions are scoped with the brief.
Plan your campaign ↗Inside the transmission / Creative notes
The idea behind
the image.
Three creative choices from the films. These are finished-film frames, showing how each story takes shape on screen.
Make the product the plot.
CARDIP UK connects paint application with the transformed car. Colour carries the narrative.
Build one shared instinct.
Rage Bait turns different animal identities into a single team. The tagline links character design to the campaign idea.
Give the music a world.
LOTP carries Hendrikz and Kobain’s established masks through recurring characters, promos and heightened stories.
02 / What we make
Choose the format.
We shape the film.
Transmission / AI films
Adverts, music videos and cinematic concepts. Turn ambitious ideas into visual stories with a distinctive creative direction.
Hi-Jack production
Live action with cameras, actors, music producers and engineers. Build the production around the idea, with AI where it serves the story.
Social & story worlds
Short-form hooks, campaign visuals and original characters. Create a world your audience has a reason to return to.
Music & soundtracks
In-house music direction and AI-assisted soundtrack production. Music shaped around the film’s mood, rhythm and edit.
Your next transmission / Pricing
Big ideas.
Clear starting points.
Choose what you are making. Explore a realistic starting point, then shape the production around the brief.
Transmission: AI advert starting prices for a defined production scope.
Transmission / AI-led commercials
Bespoke visuals, human creative direction. Choose the scale of the story.
Signal
From / per project
£650
A short, sharp introduction to your product or idea.
- 10–15-second film
- One simple concept and format
- Basic sound and supplied brand assets
Transmission
From / per project
£1,500
Your signature advert, with an idea worth stopping for.
- 20–30-second film
- Concept, script, edit and sound
- Two formats + one short cutdown
Transmission Plus
From / per project
£3,000
A bigger story. A more developed visual world.
- 30–60-second film
- Custom visual direction and sound
- Two formats + three cutdowns
Takeover
From / per campaign
£4,500
One strong idea, built to travel across your channels.
- 30–60-second hero film
- Three derivative adverts
- Three hooks + agreed platform versions
Hi-Jack / Real film. Impossible worlds.
Paid crew, actors where required, and AI where it serves the story. Final budgets depend on the brief and supplier quotes.
Lean hybrid
Planning budget / per project
£5–7k
Real footage meets a few carefully chosen AI sequences.
- One location · one shoot day
- Small paid crew · limited cast
- Defined edit, sound and delivery scope
Signature hybrid
Planning budget / per project
£7–10k
Our sweet spot for a distinctive Hi-Jack production.
- Developed storytelling and actors
- Stronger lighting and production
- More substantial AI and post-production
Campaign hybrid
Planning budget / per campaign
£10–18k+
More people, more places, more room for the idea.
- Larger crew or cast
- Multiple shoot days or locations
- Complex effects and campaign versions
Music, masks & original worlds
These starting prices cover AI production. Filmed or hybrid artist projects receive a separate crew-based quote.
Release teaser
From / per project
£450
Give the release a first visual spark.
- 10–20-second artist promo
- Agreed visual direction
- A defined short-form delivery
Visualiser
From / per project
£900
A repeatable visual world for the whole track.
- 2–4-minute loop-based visualiser
- Limited set of repeating scenes
- Approved visual style
Narrative video
From / per project
£3,000
A story that carries the music beyond the song.
- 2–4-minute AI music video
- Defined story and shot budget
- Approved character and visual direction
Keep the signal alive
Shared brand assets, established styling and batch production. Three-month initial agreement, paid monthly in advance.
Regular Signal
Per month
£950
Keep your brand transmitting.
- One new simple 15–20-second film
- Three derivative clips
- Shared assets and established styling
Always On
Per month
£1,750
A steady rhythm of fresh creative.
- Two new simple 15–30-second films
- Four derivative clips
- Batch production in an agreed style
Channel Takeover
Per month
£3,000
A fuller content programme across the month.
- Three new simple 15–30-second films
- Six derivative clips
- Shared assets and batch production
Scope first. Quote second.
All prices are in GBP, before VAT if applicable. Starting prices cover the stated scope; complex characters, effects, additional versions and usage can change the quote. AI advert packages include two consolidated feedback rounds: concept/style approval and first edit. Filmed productions are costed for crew, talent usage, equipment, locations, post-production and delivery.
Extra versions, sound & other production options +
Additional cutdowns£100–£200 each, from approved material.
Three alternative hooks£250–£450.
Simple extra aspect ratio£75; substantial reworking £150–£300.
Character / world development£1,000–£2,500 for an agreed development scope.
Voice & original musicQuoted to talent, production and usage.
Live action, events & pilotsIndividually scoped to crew and deliverables.
Production scope & shot allowances +
For the AI advert starting prices, Signal includes up to four shots, Transmission up to eight, and Transmission Plus up to twelve. These are planning allowances; shot complexity, character continuity, product accuracy and generation requirements affect the final scope. Takeover campaigns receive an agreed shot and asset plan.
What is included in the agreement? +
We confirm deliverables, resolution, feedback rounds, timeline and usage before work starts. One-off projects normally use 50% to book and 50% before final delivery; larger projects can use milestones. External talent, locations, licences and specialist requirements are itemised. Advertising spend, posting and community management are separate. Retainers cover the stated monthly production scope; a new world or major campaign gets its own quote.
Hi-Jack / How we scope itOne idea.
One idea.
A real production plan.
Live action brings the people, performances and physical detail. AI adds the scenes or visual transformations the brief needs. We plan the connection between them before the shoot.
- Shape the storyAgree the script, audience, visual references and which moments need filming or AI.
- Cost the shootDefine camera crew, actors and usage, locations, lighting, sound and the filming schedule.
- Build the finishScope AI sequences, edit, sound, colour, feedback stages and delivery formats in the same quote.
05 / The people behind Pirate TV
Two perspectives.
One transmission.
Founded by Shiloh and Jason, friends who have known each other for years. Pirate TV brings together their creative direction and technical approach to filmmaking.
Shiloh McLean
A creative director, scriptwriter, storyboard artist and music artist, Shiloh brings character, story and a distinctive creative eye to Pirate TV. His background spans rap, songwriting and original scripts, alongside a network of camera operators, actors, producers and music engineers.
His writing includes Opp Block, an original series project in development. He also creates music and the evolving visual world of LIFE OF THE PARTY, performing as Hendrikz within the five-member group.
At Pirate TV, he develops concepts, writes scripts, creates storyboards and directs the creative vision. With an eye for composition, atmosphere and memorable visual moments, he shapes how each story moves from the page to the screen, working closely with Jason to bring it to life.
Jason
Jason brings Pirate TV’s ideas to life on screen. As co-founder, he leads AI filmmaking, visual development and technical production, turning creative concepts into the images, characters and worlds that give each film its identity.
Working closely with Shiloh, he develops the look and feel of a project, exploring how imagery, movement and atmosphere can carry the story. His contribution is both creative and technical: shaping visual treatments, developing sequences and finding practical ways to bring ambitious ideas onto the screen.
From the first visual explorations to the finished sequences, Jason connects the concept with its execution. Across brand films and original worlds, his focus is on giving the work a consistent visual identity and making the audience feel part of the world being created.
From the writing desk / Opp Block +
From the writing desk / Original developmentBefore the frame,
Before the frame,
there’s a story.
Our original projects begin with characters, dialogue and a world worth exploring. Script development gives the visual work a narrative to follow.
Opp Block
An original scripted series project in development, built around intersecting characters, relationships and consequences.
Shiloh’s work on the project includes pilot scenes, dialogue and the wider series story. It forms part of the writing background he brings to Pirate TV’s film and pilot concepts.
Writing project in developmentBefore we make it
A few useful answers.
Do you make AI films, live action, or both?+
Both. We shape the production around the brief, using AI, live action or a combination where it helps the film.
What can I commission?+
Brand adverts, music videos, social campaign content and film or pilot concepts. We agree the creative approach and deliverables before production starts.
What should I bring to the first conversation?+
The product or idea, who it is for, where the film will appear, your deadline and an indicative budget. References help, but a finished script is not required.
Can you make different versions for social platforms?+
We can scope different aspect ratios, lengths and edits for the channels you need. Agree these variants as part of the project brief.
How are timing, cost and revisions agreed?+
These depend on the brief and production method. We discuss the schedule, scope and feedback stages before committing to the work.
06 / Start a project
What are
you making?
Tell us the idea, who it is for and when you need it. The project brief below helps you prepare that first conversation.
Email us directly, or prepare your project brief below and open it in your email app. Review your message and press Send when you are ready.
Your next transmission
What are you bringing us?
Choose a starting point to tailor your brief.